Smart Dog Collar Market - Global Industry Dynamics 2019-2020, Trends and Forecast 2021-2028

A smart dog collar is a technology-enabled collar, which helps monitor the pet’s behavior and location. Customers can also use smart pet collars for training purposes. Smart collar tracks different criteria for dogs, including temperature check, GPS, and position buzzer. Smart dog collars are developed to monitor a pet’s temperature, heart rate, location, and position through wireless communication. A smart dog collar is a device that is connected to the smartphone wirelessly through the medium of Wi-Fi or Bluetooth and delivers insights into location, training activities, etc. unlike current conventional collars are multi-purpose devices. The smart dog collar helps you to monitor, track, and receive information and updates about pets using GPS technology and communicate with others using an LED display on the outer side of the collar. Pet owners will also be able to consult on some of their pet’s safety apps. These smart dog collars show all the information, which they gather through mobile apps. They are specially designed to track and control where exactly their pets are located. Additionally, veterinarians are now using this knowledge to treat livestock.

Driving and Restraining Factors:

  • An increase in pet population, ownership, and concerns over pet hygiene and safety is anticipated to propel the smart collars industry. This, in turn, is augmenting the global smart dog collar market. In addition, factors, such as continuous growth in pet humanization, rise in awareness about pet safety, and increase in investments in pet care and training products are expected to fuel market growth.

  • One of the key growth drivers for the smart dog collar market is the increasing demand from working individuals for pet tracking

  • The level of employment is increasing all over the world and demand from pet owners for smart dog collars that allow them to communicate with their dogs from the workplace are rapidly increasing due to the hectic lifestyle and long working hours

Trends & Opportunities:

  • Rising trend toward pet adoption and humanization, increasing disposable income, and surging per capita spending on animal healthcare are major market drivers

  • Moreover, growing awareness of pet safety and the growing adoption of innovative smart pet tags by several tech-savvy owners are other important factors fueling the growth of the smart dog collar market

  • Governments also ensure maximum welfare of animals, which provides them with the utmost care, love, and quality of life. In turn, with an increase in disposable income, pet owners are able to invest in controlling and tracking animals in order to reduce the risk of potential animal diseases.

Market Segmentation:

  • The global smart dog collar market can be segmented based on product type, size, material, technology, application, distribution channel, and region

  • Based on product type, the global smart dog collar market can be classified into smart tags, smart vests, smart collars, and others

  • In terms of size, the global smart dog collar market can be categorized into small, medium, and large

  • In terms of material, the global smart dog collar market can be segregated into polyester, plastic, polymer, and PVC

  • In terms of technology, the global smart dog collar market can be split into GPS, RFID, sensors, and others

  • Based on application, the global smart dog collar market can be bifurcated into household and commercial. The commercial segment can be sub-divided into pet care centers and pet training centers.

  • In terms of the distribution channel, the global smart dog collar market can be segmented into online and offline. The offline segment can be further divided into hypermarkets/supermarkets, specialty stores, and others. The online segment can be sub-divided into e-Commerce websites and company websites.

  • In terms of region, the global smart dog collar market can be divided into North America (U.S., Canada, and Rest of North America), Europe (U.K., Germany, France, Italy, and Rest of Europe), Asia Pacific (China, India, Japan, and Rest of Asia Pacific), Middle East & Africa (GCC Countries, South Africa, and Rest of the Middle East & Africa), and South America (Brazil and Rest of South America)

Competition Landscape:

  • Prominent players operating in the global smart dog collar market include Scollar, RAWR, Inc, Smart Tracking Technologies, LLC, Kickstarter, Whistle, PetPace, PBC, FitBark Inc., Wagz, Inc, etc.

  • The global smart dog collar market is fragmented with several global and regional players. Major players are adopting various strategies, such as offering products through multiple distribution channels to enhance their position in the market.


  • By Product Type:

    • Smart Tags

    • Smart Vests

    • Smart Collars

    • Others

  • By Size:

    • Small

    • Medium

    • Large

  • By Material:

    • Polyester

    • Plastic

    • Polymer

    • PVC

  • By Technology:

    • GPS

    • RFID

    • Sensors

    • Others

  • By Application:

    • Residential

    • Commercial

  • By Distribution channel:

    • Online

    • Offline

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