A popcorn maker is used for popping corn kernels. Features such as compact design, attractive look, durability, and cost effectiveness are expected to increase the market attractiveness of popcorn maker among different end users such as residential and commercial. In addition, popcorn marker are easy to use and clean. Moreover, less maintenance is required. These factors are likely to increase the market growth of popcorn marker across the world during the forecast period.
Rise in product innovation will be one of the major factors that will have a positive impact on the growth of the global popcorn machine market during the forecast period
Moreover, increasing number of restaurants, supermarkets, movie theaters, and cafes have contributed crucially to the growth of the popcorn maker market
Technological innovations, such as interior LED lighting, interactive display systems, and digital temperature controller, making the product easier and more convenient to use will also have a positive impact on the demand
Other factors such as increasing population, rising number of households, improving living standards, and growing disposable income are expected to accelerate the market during the forecast period
However, instant popcorn are available and they are expected to hamper the growth of the popcorn maker market during the forecast period
Market players are improving their distribution channels to increase their sales. As a result, the market is estimated to witness the rising adoption of popcorn maker
The global popcorn maker market can be segmented based on product type, installation, function, power source, end user, distribution channel and region
Based on product type, the popcorn maker market has been divided into microwave popcorn makers, hot air popcorn makers, stovetop popcorn makers, and others. Microwave popcorn makers segment is further sub-segmented into utopia kitchen popcorn popper, hot pop microwave popcorn popper, and others
Based on installation, the popcorn maker market can be classified tabletop model and floor standing models
In terms of function, the market can be classified into automatic and semi-automatic
Based on power source, the market can be split into electronic and non-electronic
In terms of end user, the market can be categorized into residential and commercial. The commercial segment is further sub-segmented into restaurants/quick services restaurants, hotels, movie halls, shopping complexes, and others.
Based on distribution channel, the popcorn maker market can be divided into online and offline. The online distribution channel is sub-segmented into company’-owned website and e-Commerce retailers. The offline distribution channel is further divided into hypermarkets/supermarkets, specialty stores, multi brand retailers, and others.
Based on region, the global market can be divided into North America (U.S., Canada, and Rest of North America), Europe (U.K., Germany, France, Italy, Spain, and Rest of Europe), Asia Pacific (Japan, India, China, Thailand, Indonesia, Vietnam, and Rest of Asia Pacific), Middle East & Africa (GCC, South Africa, and Rest of Middle East & Africa), and South America (Brazil and Rest of South America)
North America is expected to hold major market share, followed by Europe. Asia Pacific is expected to grow at the fastest rate during the forecast period. Owing to growing usage of popcorn maker for retail and food processing industries in emerging countries such as China, India, and others.
The market in Middle East & Africa and South America is expected to grow at a slow rate during the forecast period
Key players operating in the global popcorn maker market include Conair Corporation, Nostalgia Products, The Legacy Companies, Wabash Valley Farms, Hamilton Beach Brands, National Presto Industries, Great Northern Popcorn Company, Nordic Ware, Jarden Consumer Solutions, and Wabash Valley Farms, among others.