Hand dryers are electrical devices installed in public washrooms to drying hands. They may either operate with a button or automatically using the infrared sensor. Hand dryers are used in public washrooms as well residential washrooms. Majority of hand dryers have a super-fast drying time. In addition to this, hand dryer are easy to maintain, energy efficient, and cost effective. All these factors are expected to increase the market attractiveness of hand dryer across the world during the forecast period. However, the installation cost is costlier than that of paper towels. This is projected to hamper the market during the forecast period.
The increasing demand for hand dryers can be attributed to improvements in living standards as people are paying more attention to personal hygiene
In addition, increasing awareness about the advantages of hand dryers is driving the demand in public places such as railway stations and educational institutes. With the increase in the number of restaurants and fast food joints, the demand for hand dryers is expected to increase in the coming years.
Moreover, demand for eco-friendly solutions from office buildings, hotels, and classrooms, among others, is further driving the growth of hand dryers during the forecast period
Growing tourism industry and infrastructure development are anticipated to boost expansion of the global hand dryer market during the forecast period
Manufactures in the hand dryers are continuously focusing on product innovation to overcome the challenges of high noise levels and prevent growth of microbial contaminates in washrooms.
The global hand dryer market can be segmented based on type, mode of operation, end user, distribution channel, and region
In terms of type, the hand dryer market can be bifurcated into hot hand dryer and jet hand dryer
Based on mode of operation, the market has been split into push button and automatic
In terms of end user, the hand dryer market can be categorized into residential and commercial. The commercial segment is further segmented into hotel, hospitals & clinics, food processing & service industry, commercial complexes, office buildings, and others
In terms of distribution channel, the global hand dryer market can be categorized into online and offline. Online segment is expected to be the most attractive segment during the forecast period.
Based on region, the global hand dryer market can be divided into North America (U.S., Canada, and Rest of North America), Europe (U.K., Germany, France, Italy, and Rest of Europe), Asia Pacific (India, Japan, China, and Rest of Asia Pacific), Middle East & Africa (GCC Countries, South Africa, and Rest of Middle East & Africa), and South America (Brazil and Rest of South America). Growth of the market in Asia Pacific can be primarily attributed to infrastructure development and rise in installation of hand dryers in hotels and food processing and food service sector. North America and Europe is projected to hold major share in the hand dryer market. Countries such as the U.S., Canada, the U.K., Germany, and other countries have high standards of washroom hygiene, and hand dryers help them achieve these standards.
Key players operating in the global hand dryer market are Dyson Ltd, Mitsubishi Electric, Panasonic, American Dryer, Bio JetDrier, Hokwang Industries, Excel Dryer Inc., JVD SAS, Palmer Fixture, Saniflow Hand Dryer Corporation, SPL NZ, Taishan Jieda Electrical Co. Ltd, Bobrick Washroom Equipment Inc., and World Dryer Corporation, among others
These market players are focused on the adoption of business strategies such as mergers & acquisitions, and geographical expansion. Furthermore, market players are more focused at product development and enhancement to have a competitive advantage over others.